| 2016 bathroom industry key words: to resolve the excess capacity |
| 【 Font Size：L M s 】【PRINT】 DATE：2016/11/3 Page view:327 |
In recent years, the real estate downturn, leading to a sharp decline in demand for home building materials products, bathroom industry due to its early start, brand, production capacity, in the face of the market after the winter, there is a serious excess capacity. This year, the total turnover of the bathroom products still showed a downward trend, the majority of sanitary enterprises through promotions, price and other marketing methods to inventory, but the results are poor. 2016, the focus of the bathroom industry, perhaps still go to production capacity.
Demand has been ahead of the building materials industry overcapacity serious
2010-2011 is the building materials industry in a period of prosperity, recently after this, with the real estate control policies, building materials demand fell sharply, coupled with the economic slowdown in a soft landing, real estate dependent change of economic structure, leading to the building materials industry overall entered a recession, and early big fierce dry expansion capacity it is not effective to resolve.
According to the National Bureau of statistics data show that since 2015, the building materials industry production growth fell, the main product prices continued to decline, the overall performance is steady downward trend is clear, sharp economic downturn, downward pressure on the industry to continue to increase. Accompanied by a decline in the real estate industry. "Over the past few years, the rapid growth of the bathroom in advance overdraft." Insiders pointed out that over the past ten years, the rapid development of China's infrastructure and real estate industry, to promote the development of the bathroom industry has been. But also, therefore, demand is ahead of overdraft, the bathroom industry is facing a serious excess capacity.
To guide the market development industry to the production process will continue
Excess production capacity is the result of a sharp decline in profits, or even a large area of loss. 2015, the bathroom industry profits fell sharply, and some areas even opened a look who can afford to lose the big competition. Current sanitary industry, although there are half of enterprises to maintain low profit, but the actual situation is that many of them are in a state of hidden loss.
At the same time, the national level also introduced a lot of market development in the new deal, "The Belt and Road" under the guidance of a lot of sanitary ware enterprises to speed up the pace out of the country. Leading enterprises have set up factories in foreign countries, the elimination of backward production capacity, to upgrade the industry. Home building materials industry law showing "development - prosperity - excess - recession - Development - boom" of the cycle. Currently, it is the real estate industry and the rise and fall of the process, and the real estate industry has not yet clear signs of recovery. Expected, the bathroom industry in 2016 key words, will focus on resolving excess capacity, the industry's capacity to go to the process is still far from over.
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